UDC 621.436:656.6.001.24

© K. V. Elin, 2012

THE MODEL OF COMPETITIVE ADVANTAGE MANAGEMENT IN THE CONCEPT OF CONTROLLING

Effective management of a modern enterprise requires the use of models covering all the processes of the enterprise and taking into account the state of the external environment. As a result of the analysis of contemporary methods of providing managers with information, the model of controlling which takes into account all relevant factors and allows to manage the enterprise effectively has been proposed by the author.

Keywords: controlling, competitive advantage, key competency, resource based approach, model.

References:

1. Guseva I. B. Kontrolling v sisteme upravleniya promyshlennym predpriyatiem: monografiya / I. B. Guseva. - N. Novgorod. 2007 - 245s.
2. Danilochkina N., Cherner N., Formirovanie sluzhby kontrollinga / N. Danilochkina, N. Cherner // Ekonomika i zhizn`. - 2008. № 32. S-32-33.
3. Lamben ZH. ZH. Menedzhment orientirovannyy na rynok / ZH. ZH. Lamben. - SPb., 2007 - 800s.
4. Kollis D., Montgomeri S. Korporativnaya strategiya. Resursnyy podkhod / D. Kollis, S. Montgomeri, 2007. S-400

 Download article (289 Kb)

 Сontents